Laurel Modic, Writer

I managed the advertising, public relations and marketing materials for 22 international offices. To support these locations, I wrote and placed stories worldwide. In doing this, I expanded media coverage to Europe, Southeast Asia, the Middle East, Canada, South America and Russia. I also negotiated favorable advertising contracts in the United Kingdom and started an international Public Relations program with an agency in Paris. One of the collateral pieces I created for our Swedish office was directly responsible for selling 6,000 units.